iSeeking online business presentation audio

part 1


part 2

Hello,Ian, My business name is iSeeking, I sent my report and powerpoint of my presentation through email to you already. This is the audio for my presentation.There are two parts, please listening while watching the powerpoint of my presentation. Thank you!

week 12 Security and Privacy

Internet made our life easier and contains many entertainment service and information for us to use. However, because customers need to put their personal  information on Internet, there are more and more privacy and security breaches happened in Australia. Many companies have breached privacy and security, such as Vodafone, ANZ and Telstra, Sony. Companies are apologized to customer. However, it is not mandatory for companies in Australia  to advise the privacy breach to their customer. There are also no mandatory punishment for breaches in Australia, those will be very harmful for customer.

See if you can find an example of a privacy breach that was reported in the Australian or international news in the last 6 months. What were the consequences? i.e. legal, political, financial, personal etc. What action was taken in response to the privacy breach?
Telstra has had a major privacy breach of one of its customer databases, including 70,000 usernames and passwords for BigPond accounts on December 2011. It leaked user names, passwords and other personal information of its customers onto the open web. see http://www.smh.com.au/it-pro/it-news/network-outage-as-telstra-probes-privacy-breach-20111210-1oohk.html

What were the consequences?What action was taken in response to the privacy customers were will angry about the inconvience before the services has been restored. they wrote some bad comments on Twitter. 

 What action was taken in response to the privacy breach?

Telstra apologized to its customer and disabled the BigPond service as it scrambles to contain a privacy breach that exposed customer details. Before the service being restored, up to one million BigPond users are not able to access their email and other online services, such as My Account. Telstra said it is resetting the passwords of around 60,000 customers as a precaution and they were hoping to restore the service afterwards. However, resetting a password involved a lengthy wait on the telephone.  As of Sunday evening, this was at least 45 minutes and so it appeared Telstra had not deployed any extra staff to handle the consequences of the breach.  Customers are being told they will be contacted within two to three days. 

week11 Web 2.0

Exercise - select five applications that you have not heard of before from Popular URL's Web 2.0 awards or the webware awards and describe on your blog page how they could be useful to a business
1: ZoHo: http://www.zoho.com/

How they could be useful to business?
Zoho.com offers a comprehensive suite of award-winning on-line business, productivity & collaboration applications. Customers use Zoho Applications to run their business processes, manage their information and be more productive while at the office or on the go, without having to worry about expensive or outdated hardware or software.

The next video shows that the multiple software make business less productive. Those software work independently. it is also very hard for upgrading when there is a expansion. while using ZoHo,the necessary business application are available in there. They work together and upgraded without influencing your business. you can also add a outside application in zoho. your software will be upgraded continually since it is online. you can use it remotely when your business start to grow.

2:Yelp http://www.yelp.com/
Yelp is an online reviews service for local eateries and attractions. Users can leave reviews for any business they've been to, including photos and personal anecdotes. Yelp then gives the establishment a 1-5 star rating based on the total number of user ratings, which makes it easy to find out whether or not a restaurant is worth going to.
How it could be useful to business
This can provide the business a direction of how to improve their service. Business owners can also know what are their competitors through those site. It is another effective way of advertising ( through the rating system)


3:Ehance https://www.elance.com/
Elance provides instant access to the world's top pool of rated Programming, Marketing, Creative and Administrative contractors so you can get more work done, faster and more efficiently than ever.


it also provide oline hiring service. you can post a job and receive competing proposals from qualified contractors. Alternatively, you can submit your job only to contractors you select.
How it could be useful to business

looking for a suitable contractor is costly for business if they need to search every where. while Ehance provide a platform for hiring people with suitable skills and you can compare the contractor through Ehance. you can also post your proposal and wait for contractors' response. 


4:Mint https://www.mint.com/

Mint brings all your financial accounts together online or on your mobile device, automatically categorizes your transactions, lets you set budgets and helps you achieve your savings goals. you just need to put your bank,credit card,home loan and invest accounts. Mint can organize those information for you and provide recommendations for you to save your money. 
How it could be useful for business:

with mint, you do not need to organize all the information by yourself, you do not need to hire people to do the book keeping and ask other financial expert to give advice on how to save your money. mint can do that for you and organize your information, they shows where you money goes, your expense is categorized and you can make budget for your future expense.